New Stores in Conjunction with Co-Op
The Co-op countdown is over! As the rest of retail open their doors today, so do we plus two more doors with a whole new concept to expand our store portfolio... A store inside of retail giant Co-op!
A ‘shop within a shop’, our new stores offer customers an unrivalled retail experience with a capsule range from homeware to fashion and electricals to beauty; and expert staff who are on hand to offer a service that is second to none.The new capsule stores adopt the original TOFs values and philosophy of operating in the heart of the local community, making big brands accessible at unbeatable prices from the high street - including Molton Brown, Adidas, Calvin Klein, Tower, Rimmel, Sketchers to name a few. Coupled with access to the TOFs Club for exclusive member only rewards.
Today marks a little moment in The Original Factory Shop history and we are excited to share it with you.
Frinton-on-Sea
A small seaside town in the infamous ‘TOWIE’ territory and just down the road from the better-known Clacton-on-Sea. The store boasts a fully fitted 4,500 square foot area and has its very own Party Shop too for all your birthday, occasion and celebration needs. You can find the new store in the Co-op located in the Triangle Shopping Centre. Follow the stores new Facebook page to get all the latest updates and best deals.
Whitby
A seaside town in Yorkshire, the new Whitby store is smaller in scale occupying a 1,000 square foot space in Co-op but will still bring you the best of the TOFs collection. From beauty, home and living to fashion, sportswear, garden and kidswear to name a few and even a party collection. Find the new store on Langborne Road in Whitby. Follow the new Whitby store Facebook page, and never miss out on a great deal again!
Take a Look Behind the Scenes
See how it all began, and take a look at our exclusive behind the scenes footage of how it all came together!
The stores internal fixtures and fitting being installed to create our wonderful store spaces. It's hard to believe this is how it all starts.
The very first delivery arrives in Frinton-on-Sea. The truck is unloaded, inventory taken and the collections in-store begin to take shape.
Our visual merchandising team arrive to create amazing displays and engaging layouts by grouping items together by category, use, price, size and type - to bring you the best in beauty to electricals and fashion to homeware for less.
An iconic moment and a key milestone in our journey, The Original Factory Shop branding and signage goes up in the Frinton-on-Sea and Whitby Co-op stores.
Find the new stores locations and contact details on our store finder! We look forward to welcoming you to our new one-stop shops inside Co-op.